Yesterday, one of the biggest events this year in seltzer was announced: Pepsi will buy Sodastream, for $3.2 billion. The Washington Post called to get my opinion, part of which I’ll post below: “Americans have been drinking seltzer for over a century, but we’ve hit a tipping point,” said BarryRead More →
Please join me in celebrating the count down to the launch of Seltzertopia (this October, but available now on pre-order at Amazon) by enjoying and sharing this new music video, exploring one girl’s love for the fizzy. If the video above leaves you motivated, please share with friends and family.Read More →
I have always wanted to produce a video to share the upcoming release of Seltzertopia with the world. I had no idea what form the music would take, or how I’d actually make it, but I always wanted to put something out this summer. Then, last Winter, lyrics began toRead More →
Do you frequent GoodReads? I just started promoting Seltzertopia there. I’ll be using it as an additional venue for connecting with readers, running promotional give-aways, answering readers questions, linking to the books that informed my own, and more. If you are a member of GoodReads, please consider going here toRead More →
I have spent the past month creating both a music video and theme song to promote Seltzertopia, my new book on seltzer (available for pre-order now on Amazon). I would love your opinion on which of the six approaches works the best. I will then make and share a fullRead More →
“Seltzertopia tower!!” That’s the subject line of the email I just got, from Dena Neuser, my editor at Behrman House. “Keep an eye out for a box in the mail…..” is all she said, plus the following photo: Wahoo! This means the first batch of Seltzertopia books have arrived inRead More →
Am I making a mistake? After 14-years working on Seltzertopia, it’s now out of my hands. The final text has been sent to the printer. Until it comes back (it comes out in October) and I start giving public presentations, I’ve found my creativity bug itching to keep being creativeRead More →
Every few days since the New York Book Expo I’ve been contacted by a different institution who wants to invite me to speak to their audience on the topic of seltzer once the book comes out this fall. I can’t begin to explain the satisfaction that brings me, after workingRead More →
Alison Griswold published her scoop today on Quartz, “Amazon is getting ready to crush LaCroix” highlighting recent moves from Amazon’s new ownership of Whole Foods to enter the national “sparkling water” scene. I was delighted to hear from Alison, and asked to weigh in. Here’s an excerpt: … The dealRead More →
Today Berhman House, my publisher, hosted a book signing for me today, with the ARC (Advanced Reader Copy), at the NYC Book Expo. It was fantastic. The Javits Center was filled with people who loved books – very exciting (but also a bit sad – I hear it was twiceRead More →