Last night I had a blast giving my SeltzertopiaLive! presentation in Coney Island, with the screams from the Cyclone just feet behind me. The occasion was the monthly meeting of GANYC, the city’s association of independent tour guides. It was a treat to speak to an audience about what aRead More →

Smithsonian is a magazine covering science, history, art, popular culture and innovation. They recently published an extensive article on seltzer, covering both the factory where we are located–“Their seltzer is the punk band of effervescence”–and, of course, the Brookyn Seltzer Museum.  You can read the entire, excellent article from LizaRead More →

The Event of the Season, of course! Brooklyn SeltzerFest 2025 celebrates everything related to (non-alcoholic) seltzer water and related effervescent topics, an event filled with vendors, activities, dynamic presenters, music, and exciting competitions. Brooklyn SeltzerFest is produced by the Brooklyn Seltzer Museum, a new non-profit cultural institution dedicated to preservingRead More →

Part of the crowd in Little Neck.

Last night I had a first – I was invited to present SeltzertopiaLive! at Congregation L’Dor V’Dor (Oakland Little Neck Jewish Center) in their sukkah! During this week of Sukkot, the temple had a lovely sukkah constructed outside their social hall. We had dinner outside (on this crazy warm mid-OctoberRead More →

Jane August’s new podcast, “The Next Stop Is…“, recently featured the Brooklyn Seltzer Museum. Hurrah! Have a listen below or read the full transcript. Jane AugustHello and welcome to the next stop is with me, Jane August. This is my podcast where I talk to cool New Yorkers and todayRead More →

A good time was had by all last night, at Temple Beth Torah, in Melville. That’s Long Island, NY for the uninitiated. A lovely crowd of 50 came out for a post-service dinner and talk. Thank you Ben’s Deli for the amazing pastrami sandwich! I gave the standard spiel andRead More →

This week I traveled to the Chizuk Amuno Congregation, which is right outside Baltimore. A special event was prepared for around 50 high school students, all for SeltzertopiaLive! It was fun to revisit all of my material from a youth lens. All the hard seltzer material, about White Claw –Read More →